invision UK

Invision Unleashes Monster in the UK

Invision UK, a leading distributor of integrated solutions for residential, commercial and marine applications, has signed a distribution agreement with Monster Cable, one of the world’s leading manufacturers of advanced consumer electronics accessories and advanced audio/video connectivity solutions.

Commenting on the deal, Chris Dawson, product manager at Invision UK, said: “Our customers have been urging us to take on a top tier brand for cables and accessories for some time now. Monster is one of the biggest cable brands in the world and this deal will give us access to an extensive range of cables, headphones, audio hardware and power conditioning products.”

By recruiting a big name brand, Invision hopes to significantly increase the margin potential for resellers. Dawson explains: “The quality and performance of Monster products means that the brand carries a premium price tag. After all, there is no point investing in an expensive system only to ruin it with poor connectivity and cabling. Monster is best known for its wide range of high-performance cable products but the company also carries a comprehensive line of accessories and products that offer real lifestyle-enhancing benefits, including the popular new Beats™ by Dr. Dre™ family of high-resolution, high-style headphones. With such a broad line of Monster products to choose from, our customers will have the opportunity to create valuable new profit centres.”

“Monster is very pleased to be working with Invision UK,” stated Noel Lee, The Head Monster. “I’m sure that with Invision’s expert sales and marketing, we will be able to bring Monster’s entire product line to the UK. Selling Monster’s premium products will help installers make higher profits and consumers get the best possible performance from their entertainment systems”.